As the Senior Performance Marketing Manager, you will create and execute a performance marketing strategy that delivers, allocating the marketing budget across all paid media channels. You will create plans that result in measurable growth and increased engagement with Leafly’s brand across existing channels, in addition to identifying new opportunities to engage with emerging or untapped channels.
We’re looking for a data analyst with business savvy who wants to see their insights impact Avalara’s growth engine, the marketing and sales team, in a rapidly growing company. Avalara’s Marketing team has an open position for an analyst who has a strong foundation in statistics and is enternally curious about what delivers results. We’re looking for someone who can combine descriptive statistics and quantitative output to deliver insights about Avalara’s sales and marketing funnel, marketing mix, sales process, and marketing operations. Your job is to use data to answer questions posed by Avalara’s marketing leaders, the Marketing Operations and demand gen team, and bring the insights about how to optimize our growth engine and marketing processes. This position will report into Marketing Operations, but work cross-functionally with Avalara’s Marketing Analytics team, Sales Development team, Sales teams, and other marketing functions.
Skilljar is seeking an Account Based Marketing expert to lead our growth efforts. We are looking for a creative, customer-centric marketer with a successful track record in B2B Account Based Marketing for software technology products. This is a fantastic opportunity to get in early at a rapidly growing startup that is working to create a new category of software solutions.
In this role, you'll be working closely with our content creators and product marketers to plan and execute omnichannel marketing campaigns. You will also be working closely with our sales team to deliver pipeline and revenue against a target CAC by channel and segment. In addition to top-notch marketing skills and experience managing campaigns, we are looking for someone who is comfortable wearing multiple hats in a fast-changing environment. This role reports to the VP, Marketing.
You will focus on meeting and exceeding growth goals through ongoing optimization of the Avalara’s SEM initiatives, globally. You are a PPC expert, adept at quickly gaining actionable insights from performance data and tests, and turning learnings into action. This role will partner with internal teams to execute go-to-market paid search strategies across global business units and products. This position is based in Seattle and reports to the Senior Manager of Digital Marketing.
Avalara is seeking a Digital Marketing Analyst to lead advertising performance analysis across major search and social platforms. You are a data junkie, adept at quickly gaining actionable insights from performance data and tests, and turning learnings into action. This position is based in Seattle and reports to the Senior Manager of Digital Marketing.
We are seeking an experienced Channel/Product (solutions) Marketing Manager who can accelerate the growth of Smartsheet's indirect reseller network by owning specific elements of our channel and solutions Go-To-Market strategy. This includes messaging & positioning, partner/industry solution development, content production, partner campaign planning & execution, and channel sales enablement.
This role is crucial for the management and development of Partnerships which are uniquely positioned to help drive our Channel and Strategic Business Development. There is an increasing focus on being opportunistic and driving engagement with customers and partners via our indirect reseller network as well as our current and future technology partners.
We are looking for someone to lead Apptio’s Marketing Operations team and further its mission to provide capabilities and insights that empower the business to operate with increased effectiveness, efficiency, and scale. You are a collaborative leader with a proven track record in using data, technology, and process to drive business growth. You can balance an analytical, data-driven mindset with the ability to relate to a variety of personalities across a variety of roles. You thrive in a fast-paced, dynamic environment, and you can work seamlessly across all vectors to influence business direction and facilitate change.
You: Sr. Product Marketing Specialist is will be a key enabler for all facets of our GTM strategy as it pertains to the Apptio portfolio of products, specifically as it pertains to the lower enterprise. This includes product messaging, sales and partner enablement, launch, demand generation programs and post-sale customer adoption. The position requires the ability to simplify complex topics, excellent written and oral communication skills and the ability to influence and drive initiatives across cross-functional teams. The Sr. Product Marketing Specialist will be expected to deliver crisp compelling product messaging, a go-to-market plan and strategy for their product and be the chief evangelist for their business. They must have the ability, confidence, and willingness, to roll up their sleeves and work directly with customers, sales, senior executive leaders, product and various other departments.
Planning, executing, and evaluating marketing programs through a variety of channels in the marketing mix, including creating and managing integrated marketing campaigns, email, webinars, advertising and other programs focused on lead generation and building the sales pipeline.
Creating and launching both digital and highly targeted account-based marketing campaigns targeting enterprise companies around fuel suppliers, distributors, retailers, and fuel supply chain businesses.
Partner with our sales team to ensure your campaigns are successful and enable them to be successful. Work closely with sales teams on lead conversion, nurture strategies to drive pipeline activity.
Analyze and understand key market segments to develop compelling messaging and marketing offers, as well as provide insights into buyer needs and behavior.
Deliver timely marketing plans that include success metrics and reports for defined marketing initiatives. Develop tactics and content that support a defined marketing program and/or campaign.
Build extensive knowledge in defined product/solution areas and develop expertise with industry, product, partners and competitors.
The Campaigns Manager is responsible for driving integrated global marketing campaigns that support the entire buyer’s journey including top of funnel, mid funnel and upsell / cross sell programs. The qualified candidate will be a driven and engaged marketer with a successful track record of developing global campaigns through an omni-channel, needs-based, and highly personalized approach. They will be highly skilled at program management and hold best-practices in campaign execution.
The person who fills this role will have experience with digital marketing, events, tradeshows, and virtual events. Additionally, this role will work cross functionally with key groups such as product marketing, field marketing, digital marketing, communications, sales, and account management, etc. The position will be focused on delivering campaigns targeting our IT financial management GTM so experience and knowledge within the industry is a plus.
In this role you will be responsible for mentoring nine Account Executives. You will be helping them to optimize their territories and exceed their monthly and quarterly goals. We are looking for a highly motivated, results-focused, and engaging leader to continue growing one of our three mid-market teams.
The Qualtrics Customer Experience Marketing team is looking for an MBA Product Marketing Intern to drive our GTM strategy and lead gen plan for a new suite of prebuilt, packaged products called XM Solutions. We are looking for a self-starter with digital marketing experience to build an end-to-end, cross-channel strategy to drive awareness, interest, and excitement for over 40 new products. From product pricing studies to a full retail customer experience program, we have instruments to help every marketer make informed choices based on genuine customer feedback.